Loved The Bullshit Site.
It reminded me of playing buzzword bingo - we gave a certain senior manager at a well known airline a bingo card with the jargon words of the day on it: it took less than a day of meetings for him to cry "Bingo"!
At the same airline, we used to invent new jargon, drop it in in context at a meeting so it was reasonably obvious what it meant, and then sat back to see how long it took to go up the food chain until the MD used it!
Bullshit was the reason I called my own consulting company by that Japanese city, Fukuoka, as in "F*** you, okay?" [with belated apologies to the residents of Foo-koo-oh-car!!]
Dealing with Companies House was a real treat as, once they had stopped sniggering at the spelling and - to their minds - the more obvious way of pronunciation, they did not want to allow the name until I suggested they might be accused of being racist . . . but at that time I was enunciating it correctly!!
As for new kids on the block, there are so many chasing so few clients, I don't think many will see their first birthday.