Freely available to anyone who is interested is my formal MBA dissertation covering the strategic impact of e-business on the games industry. I paid particular attention to the use of online delivered content to improve the industry's system of innovation and demonstrated how the use of e-business enabled permission marketing opportunities. Anyway, the academic powers that be at Leicester University (its a top 20 European Business School - couldn't afford LBS, Cranfield or Harvard!) gave me a B.
Thing is after all that work its gathering dust and I would like to see some of the ideas put to use. Basically, I'm in no position to make any of it happen. Tied up with 2 hyperactive kids and a role as an analyst on e-government. So the doc is freely available in the hope that someone could use it in some way. Email if u want it. Donato.Piccinno@tinyworld.co.uk